imprudence is a speculative design syudio that invents the objects of tomorrow
What is speculative design ?
It's a form of design that that questions the cultural, social and ethical implications of emerging technologies.
Our favorite themes ?
Human body, city, mobility, entertainment... We are investigating what defines humans at their core.
Where can I buy it ?
Unfortunately, there will be little chance to find our products in stores. But they for sure question our present to help us to define the most desirable futures, and avoid the least desirable.
01 AUGMENTED CLOTHING
B-AR-OQUE
Throughout the course of only a few days, I could basically watch how the bacteria stem of a vinegar mother migrated into a jar of sourdough placed on the same shelf but half a meter away. I felt almost spiritual witnessing this happening.

In the name of progress and clean living we have isolated our selves to allow a life, free of wild and dangerous pathogens. We made it very hard for the symbionts we coexist with, it is clear to me that we need to work on this relationship. I wanted to give them a literal space in our environment, an architecture for them to thrive. As an architectural object it is intended to breath and interact with its environment rather than shield it off. By Designing a space, scaled up to a size that it is within human perception, i aim to provoke a conscious relationship, that allows bacterias to maintain their communities.

The object, inhabited by a bacteria community shall be placed in spaces where we perform our daily hygiene. The bathroom, a place of human hygiene is mostly treated in a sterile way, rather than making it a space of our symbiotic needs. By populating the room consciously instead, we create a correspondence that works supporting to our own bodily microbiome ( the ecological community of all microorganisms that inhabit our bodies).I had a encounter I will never forget.
generative design
The possibility to automatically create custom and personalized design based on changes of defined variables and programmed patterns
01 AUGMENTED CLOTHING
B-AR-OQUE
Throughout the course of only a few days, I could basically watch how the bacteria stem of a vinegar mother migrated into a jar of sourdough placed on the same shelf but half a meter away. I felt almost spiritual witnessing this happening.

In the name of progress and clean living we have isolated our selves to allow a life, free of wild and dangerous pathogens. We made it very hard for the symbionts we coexist with, it is clear to me that we need to work on this relationship. I wanted to give them a literal space in our environment, an architecture for them to thrive. As an architectural object it is intended to breath and interact with its environment rather than shield it off. By Designing a space, scaled up to a size that it is within human perception, i aim to provoke a conscious relationship, that allows bacterias to maintain their communities.

The object, inhabited by a bacteria community shall be placed in spaces where we perform our daily hygiene. The bathroom, a place of human hygiene is mostly treated in a sterile way, rather than making it a space of our symbiotic needs. By populating the room consciously instead, we create a correspondence that works supporting to our own bodily microbiome ( the ecological community of all microorganisms that inhabit our bodies).I had a encounter I will never forget.
generative design
The possibility to automatically create custom and personalized design based on changes of defined variables and programmed patterns
01 AUGMENTED CLOTHING
B-AR-OQUE
Throughout the course of only a few days, I could basically watch how the bacteria stem of a vinegar mother migrated into a jar of sourdough placed on the same shelf but half a meter away. I felt almost spiritual witnessing this happening.

In the name of progress and clean living we have isolated our selves to allow a life, free of wild and dangerous pathogens. We made it very hard for the symbionts we coexist with, it is clear to me that we need to work on this relationship. I wanted to give them a literal space in our environment, an architecture for them to thrive. As an architectural object it is intended to breath and interact with its environment rather than shield it off. By Designing a space, scaled up to a size that it is within human perception, i aim to provoke a conscious relationship, that allows bacterias to maintain their communities.

The object, inhabited by a bacteria community shall be placed in spaces where we perform our daily hygiene. The bathroom, a place of human hygiene is mostly treated in a sterile way, rather than making it a space of our symbiotic needs. By populating the room consciously instead, we create a correspondence that works supporting to our own bodily microbiome ( the ecological community of all microorganisms that inhabit our bodies).I had a encounter I will never forget.
generative design
The possibility to automatically create custom and personalized design based on changes of defined variables and programmed patterns
artifact
An artifact is a materialization of a possible future. 
It can illustrate a product, a service, an experience, a place. It can be a video, a concept art, a novel, a prototype.
We are not just a creative technology studio.

we are a network of planners, designers, creative technologists, futurists and storytellers.

we get inspired by subcultures, avant-garde experiments, critical design projects and science fiction imaginaries.

we imagine protopian futures, both desirable and realisable, and materialize them through multimedia and impactful artifacts.

we want to show you that other futures are possible.

we want to show you that future can be cool again.
We have worked with
L'Oréal
Roland Berger
Disney
Pernod Ricard
Breakthrough Innovation Group
Celio
Bechu Architecture
Theatre de la Ville
we also have a magazine.
it's on instagram.
If you want to see how cool the future can be...
follow us
Some people we like
Monika BielskyteN O R M A L SLucy McRae